The Red Ribbon Campaign began in 1985, touching the lives of millions around the world. It is the oldest and largest anti-drug campaign in the country. Red Ribbon Week takes place in the last full week of October. Following the murder of DEA Agent Enrique Camarena, people were very angry and upset over this tragedy. Parents and youth communities across the country started to wear red ribbons to raise awareness of the killing and damage caused by drugs.

This is  the second year that S.A.D.D. (Students Against Destructive Decisions) has participated in Red Ribbon Week to help spread awareness of drug use.  In Bentwood High School, the members of  SADD enforce good decisions for teens, such as refusing to do drugs, drink, or drink and drive. The students will be fundraising throughout the last week of October by selling several items to staff and students. Profits will go to the Red Ribbon Campaign.